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Growth Marketer

Monday 27 Jan 2025

Ref: 5807

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Growth Marketing Executive - (Lead Generation Consultant).
 
Edinburgh Hybrid - (Fully remote possible in extreme cases).
 
Bright Purple are on the lookout for an experienced growth marketing consultant to join a scaling tech product company in Edinburgh. This role will appeal to people who understand lead generation and really enjoy executing strategies that increase engagement with targeted customers. The perfect demand generation marketer will possess actionable tactics and strategies that can be consistently implemented and measured. The tech product serves the hospitality industry, making it both exciting and straightforward to position for success. Creativity and commercial acumen are key qualities for this marketing role.
 
What is in it for me?
  • Once up to speed the working arrangement can be hybrid (3 days in office) – remote on offer for ideal candidate if need be.
  • Paying market rate with additional compensation plan for successful results.
  • A true product and tech scale-up in Edinburgh where company revenue is increasing circa 6% per month.
  • Career progression opportunities as company scaling now – no longer in that start-up phase but maturing at pace.
  • Working with a team of passionate growth marketers who are open to new ideas.
 
What you'll be doing:
  • Working with a highly talented team of 4 in the existing Marketing team.
  • Designing and implement marketing growth strategies that result in more customers through lead / demand generation
  • Strong emphasis on segment-based marketing to help the sales team convert leads with target audience.
  • Focussing on network effects, viral growth loops and targeting ICPs (Ideal Customer Profiles) to increase customer base / engagement.
What we are looking for:
  • A real pro-active and passionate approach to marketing – take risks, track your results.
  • A genuine love for marketing strategies and product road mapping.
  • Hospitality passion would be ideal along with a real tech awareness in marketing have tactics, playbooks and execute them.
  • Able to work as part of a team in an office when needed and 100% remote / independently when need be.
This is a hybrid role, with three days per week being onsite in Edinburgh once up to speed. Fully remote possible in extreme case
 
Apply today for immediate consideration.
 
Bright Purple are an equal opportunities employer: we are proud to work with clients who share our values of diversity and inclusion in our industry.
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